Colorado Company Putting Nepal on the Map for its Premium Artisan Teas
Denver, Colo. – April 9, 2015 – Himalayan Golden, a distinctive black tea from Nepali Tea Traders, was recently named the top black tea in the North American Tea Championship. The independent, professionally judged tea competition named the best teas from around the world from 2014.
“This is the highest honor in the tea industry,” said founder Maggie Le Beau. “We are delighted and honored to receive the award, which further confirms the quality of our tea,” said Le Beau. She said that she is particularly pleased, given that black tea is the most popular type of tea in the world.
Le Beau says that her company is helping put Nepal on the map for its exceptional teas. “There’s growing recognition among the experts that Nepal’s small artisan farms and unique terroir produce some of the best teas in the world,” she said. “Teas from Nepal have started to earn awards over the past few years, reinforcing the opportunity for Nepal to benefit through growing its tea economy.”
The winning tea, Himalayan Golden, reflects the flavor characteristics typical of Nepal’s best teas, which have unique notes of stone fruit and wild honey. The judges noted that the tea is “rich,” “smooth” and “very layered.” Nepali Tea Traders’ teas are grown in the Ilam region, at optimal altitudes of 4,000 – 8,000 feet, which produces high concentrations of flavor along with healthful benefits.
In addition to the first place for its Himalayan Golden black tea, Nepali Tea Traders received a North American Tea Championship award last year (third place) for its Kalo Chia Black Tea. The company’s teas are cultivated on small farms by growers who rely on natural, chemical-free farming methods. Founded in 2012, Nepali Tea Traders is the first company in the U.S. to offer premium teas exclusively from the small farms in the Ilam region of Nepal. “Our mission is to help create a sustainable tea economy in Nepal, which is one of the most beautiful countries in the world but also one of the poorest,” Le Beau said. “Every purchase of our tea also helps this cause.”
The company will be recognized at the World Tea Expo, which will be held in Long Beach, California, in May. Le Beau will also represent Nepal in the “World Origin Tasting Tour” providing both a presentation and sampling of these teas, including the Himalayan Golden.
Nepali Tea Traders teas, including Himalayan Golden black tea, is available in many Whole Foods Stores across Colorado. Tea shops and specialty groceries across the country carry selected teas from the company’s line of 20 teas.
Information on the company’s full line of tea, teaware and gifts is available at www.NepaliTeaTraders.com.
About Nepali Tea Traders
Nepali Tea Traders is the first company in the United States to offer premium teas exclusively from small farms in the Ilam region of Nepal. Founded by CEO Maggie Le Beau and a group of Colorado social entrepreneurs, the company sells a variety of natural and organic tea grown at ideal altitudes of 4,000 to 8,000 feet. The company sells its loose leaf and bagged tea at tea shops and specialty grocery stores. Its full line of teas, teaware and gifts are also available for purchase at www.NepaliTeaTraders.com. The company’s mission is to help to build a sustainable tea economy in Nepal while providing Nepal’s tea farmers fair prices and their fair share of the profit
